Macaques TV Advert

As part of its ongoing macaque management programme, H.M. Government of Gibraltar is launching a new TV advert, aimed at raising awareness of the links between human behaviour and macaque behaviour. The advert, produced for the Department of the Environment, shows how monkeys respond to the availability of food found in refuse and encourages all citizens to behave responsibly and dispose of their household rubbish correctly.

It is hoped that the advert will serve to raise awareness of an important issue and help to foster a better understanding of human-macaque interactions. The advert will begin playing on GBC tonight.